How to do this Growth Hack and what can it do for you?
Expected results of this Growth Hack
- Growth Hack Type: Potentially high volume and return on investment
- Expected result: Increase in traffic, Accelerate the establishment of users and confidence in your product
Why do this Growth Hack?
If you do it right, you can get 500 to 1,000 new visitors (potential prospects) per month with a single integration.
Think about how long it would take for any other channel or how much it would cost to reach similar numbers. Also, it is a constant flow of users.
For example, a blog post may peak in traffic in one day, but over time, that number will drop.
Here, the conversion rate is often much higher than that of other sources. We are talking of a conversion of 10-15% on average.
So, by investing time in integrations once, you will reap the benefits for a long time.
TIPS:
To save time, try to prioritize integrations through: Zapier, Integromat, N8n, etc... which will allow you to “connect” your applications to thousands of others.
Then offer native integrations in your application to those that are most used by your customer through these automation tools. (Follow the Step-by-Step approach below to see the method)
How do you do this Growth Hack?
- List and research popular products that you can integrate with.
- Research your competitors: What are the additional modules what do they offer?
- Check if these products have a dedicated page to introduce you to. How frequently are these pages visited? Popularity comes first
- Contact them to make sure they are accepting new applications. What is the process? Make sure they don't ONLY do internal integrations
- Prepare a Landing page presenting integration. This page is great for your SEO, and it makes sense to use it as integration page backlink
- Prepare texts and screenshots for the partner page. They must be done carefully as any adjustment can take time;
- Write a blog post about a new integration.
