Neurons: Predictive analytics and UX tests based on neuroscience

What is Neurons?

Neurons is an innovative company founded by Dr. Thomas Zoëga Ramsøy, a leading figure in applied neuroscience, consumer neuroscience, and neuromarketing.

The company offers a range of AI-based solutions that are specifically designed to help businesses predict and understand customer behavior.

It offers three main solutions to anticipate the behavior of your customers:

• Predict: This solution allows you to predict future actions of your customers based on historical data.
• Explore: This option offers the possibility to visualize and understand the behavior of your customers.
• Research: This solution is dedicated to conducting advanced research to improve your marketing strategies.

If you are looking for an effective, AI-based solution to predict customer behavior, Neurons could be the tool for you.

Dr. Ramsøy's world-class expertise makes Neurons an undisputed leader in its field. Stay connected for more information and reviews of AI-based tools.

Neurons Users

Artificial Intelligence (AI) is a powerful tool that can be used in a variety of fields, from marketing to design, to obtaining accurate information about consumer behavior.

For the marketers, AI allows:

• to improve conversions through behavioral insights.
• to get feedback on your digital, printed, and displayed ads before they launch.
• to launch engaging campaigns to keep your brand at the top of the list when customers are ready to buy.
• to identify performance gaps and improve creations, freeing up time and resources to experiment and iterate more quickly.
• to provide accurate data on consumer behavior, such as attention and emotion.
• to reveal unique insights thanks to AI-generated eye tracking.

For the agencies, AI allows:

• to improve proposals and to create winning concepts that strengthen customer loyalty.
• to impress customers and win contracts.

For the Designers, AI allows:

• to quickly validate ideas with confidence.
• to design concepts supported by accurate predictions and to quickly obtain approval for their ideas.
• To obtain behavioral insights, AI allows:

AI can be a powerful tool for quickly gaining accurate behavioral insights.

Regardless of your job, AI can transform your approach and improve your results.

Neurons Features

Learn how you can optimize your marketing strategy and increase revenue with Neurons' advanced AI-based features.

1. Increase revenue with AI

An effective marketing strategy starts with creations that attract attention and engage your audience.

• Optimize your creations in real time with AI-based predictions.
• Improve the performance of your creations by understanding how your customers react to it.

By optimizing your creations, you can increase your conversions and your revenue.

2. Marketing Optimization with Predict

Predict is a predictive tool that uses AI to optimize your creations and assets.

• Optimize your creations and assets for websites with advertisements.
• Increase your conversions with more powerful images and videos.

Predict helps you remove uncertainty from your design processes.

3. Maximizing Brand Performance

AI can help boost brand awareness, improve sales, and user engagement.

• Boost your brand awareness by drawing attention to your ads.
• Improve your sales by optimizing your packaging and in-store designs.

By maximizing creative performance, you can attract more attention and engagement from your users.

4. Understanding Your Marketing Creations

The smallest details can have a big impact on the attention, feelings, and engagement of your customers.

• See how even the smallest details impact attention, feelings, and engagement of your customers.
• Boost your advertising expertise with heat maps and cognitive scores.

By understanding your creations thoroughly, you can optimize them to maximize their impact.

5. Product Marketing Development

AI can provide valuable insights that can help make informed decisions.

• Enrich your product with the power of prediction by integrating the Predict API into your platform.
• Integrate high-impact performance insights in your products with Neurons.

By using AI, you can push your marketing further and make decisions based on data.

6. Preliminary measurement of advertising performance

Measuring the performance of your ads before they launch can help you maximize your marketing efforts.

• Measure the performance of your ads on your target audience, before the launch.
• Stop spending on ineffective ads and invest in ads that work right from the start.

By measuring the performance of your ads before they launch, you can maximize the impact of your advertising efforts.

7. Launching AI Campaigns

Launch your ads with confidence by testing on any audience segment, anywhere in the world.

To succeed in the digital marketing world, you need to take the lead with smarter ads.

• Launch your ads with confidence by testing on any audience segment, anywhere in the world.
• Get the results in a few days, instead of weeks and months.

With smarter ads, you can increase your social media presence and maximize your advertising impact.

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In short, Neurons offers a complete suite of AI-based tools that can significantly improve the performance of your marketing efforts and creations. This suite of tools uses AI to provide you with valuable insights and help you make informed decisions based on data. From design to performance, Neurons is here to help.

Security and Confidentiality

Neurons, a leading company in the field of AI, values the security of your personal data. Here is a brief overview of their practices:

• Computer security : Regular security policy updates. Integrated protection against malware, antivirus, and a firewall.
• Risk Management : Regular risk assessments to improve customer safety.
• Confidentiality policy : Constant revisions with effective updates as soon as they are published on the website.
• Sharing Personal Information : Collaboration with data subcontractors who comply with Neurons requirements for the protection of personal data.

Neurons is committed to maintaining the integrity and quality of your personal information by implementing rigorous security and confidentiality measures.

Alternatives to Neurons

If you're looking for alternatives to Neurons to manage your advertising campaigns, here are three key AI-based tools that can meet your needs.

1. Simplified

The Small Business Assistant

Features

• Design management,
• Optimization of conversions,
• Creation of ads for various networks,
• Customizable templates.

Pricing

• Design Free: $0/month
• Design Pro: $6/month
• Design Business: $10/month

Learn more about Simplified

2. Adcreative.ai

Creating Effective Digital Ads

Features

• Platform integrations,
• Team collaborations,
• Engagement powered by AI,
• Generation of texts and titles.

Pricing

• STARTER: $21/month
• PRIME: $44/month
• ULTIMATE: $74/month
• SCALE: $111/month

Learn more about Adcreative.ai

3. Smartly.io

Optimization of Advertising Creations

Features‍

• Adaptation of dynamic models,
• Adaptation of advertisements to the brand,
• Personalization with dynamic content.

Pricing

• Calculated on the basis of the client's advertising expenses.

The selection of tools above offers robust alternatives to Neurons for optimizing your advertising campaigns using AI.

Evaluate your specific needs and choose the tool that best fits your brand and goals.

How do I get started with Neurons?

Looking to understand how to get started with Neurons, the new AI-based tool? You are in the right place! Here's a simple four-step guide to help you navigate the Neurons interface easily.

Do you want to easily navigate through Neurons, the innovative AI-based tool? You are in the right place! Here's a simple, clean 4-step guide to help you.

1. Enrollment

• Go to app.neuronsinc.com/signup
• Complete your account information: full name, email address, and password
• Please take the time to read and accept the Terms of Use & Privacy Policy
• Click on “Sign Up”
• Go to your inbox of the email used for registration
• Open the verification email and click on “Verify”
• Log in to your new account by entering your email and password and clicking on “Sign In”

2. Add profile details

• After logging in, you can personalize your profile by completing the various options on the “Profile Details” page.
• Click on “Next” to save and move on to the next step

3. Setting up your business

• Your account must be associated with at least one company to be able to collaborate with invited members on the platform
• If your account is not linked to any business, you will be prompted to create one
• Select a name for your business and click “Next”
• If you already know who you want to invite to your new business, enter their emails on the next screen and click on “Invite.”

And that's it! Now you're ready to explore Neurons. Feel free to share your experiences with this AI tool. We can't wait to hear about your experiences. Stay tuned for more practical user guides to come.

FAQs

On what scientific basis does Neurons build its methods?

Neurons uses recent approaches in cognitive neuroscience, machine learning, and psychology. They also collaborate with renowned universities.

How is the accuracy of the Neurons AI model ensured?

Neurons' AI model, Predict AI, is trained on real human responses at key touchpoints, allowing them to achieve +95% accuracy.

How does Neurons capture consumers' unconscious reactions?

Neurons measures implicit reactions, which are considered to be better predictors of choice than self-reported statements, using eye-tracking tools and brain response analysis tools.

Final review

The Neurons platform, combining neuroscience, machine learning, and psychology, offers innovative solutions to improve your advertising performance.

Neurons focuses on four main elements for successful advertising: attention, emotion, cognition, and memory. Their work is guided by principles such as transparency, realism, validity, prediction, ingenuity, and trustworthiness.

Leveraging AI and science, Neurons offers a powerful and reliable approach to improve the performance of your advertising assets. If you're looking for solutions based on solid science and AI, Neurons deserves your consideration.