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Boost your domain authority quickly with expert tips. Learn how to improve your website’s DA and strengthen your SEO rankings faster than ever.
The increase in access time to your site and the bounce rate reduction can help you quickly increase the authority of your site.
What is wait time?
Wait time is an important web page optimization metric that calculates the waiting time for your website:
The more people who spend time on your site reading a page (article, infographic, or video), the better the ranking of that page will be.
Stay time simply means how long your blog visitors stay on your site without pressing the back button. Google places more importance on sites that have a better stay time, so your domain authority also increases if you focus on improving your stay time.
Here are some effective tips you can use to increase the time it takes to visit your websites:
Now let's talk about them in detail.
Short content has been dead for a long time. If you want to compete with others, start creating blog posts that are over 2,000 words long. Long articles generate quality traffic and more leads. Google always favors detailed and long content.
If you want to be ranked in the top 10 organic positions on Google, your blog post should contain at least 2,000 words. Creating such long content takes time, but it attracts backlinks and organic traffic.
An analysis carried out by Buzzsumo on 100 million articles revealed that in-depth articles were the most shared on social media. Longer articles get more engagement on social media
To increase the number of page views and reduce the bounce rate, you need to make sure that users don't leave your blog after reading the first article. So what can you do?
Show related items under each item. For this, there are several plugins in WordPress.
The best way to keep your blog visitors for a long time on your blog is to show related posts at the end of each blog post. So start installing one of the plugins shown above and check the results for yourself.
Interlinking is nothing more than creating links to your old blog posts. To build links, focus on targeting the right keywords. If you do it the right way, you can generate massive traffic to your blog.
What can interconnection do?
To automatically interconnect your articles, here are the WordPress plugins
Opening external links in new tabs reduces the bounce rate. Indeed, if they go down a rabbit hole, your blog site will be there, in a separate tab, waiting for them. If you are a Wordpress user, you can use the plugin External Links in New Window.
Be sure to reduce your website's bounce rate in order to increase your site's domain authority. The bounce rate is also known as the exit rate, a factor that intervenes in the behavior of users of your website.
If a person leaves your website without clicking on another page (that is, on their first visit), this is called a bounce rate. The lower the bounce rate or the exit rate of your site, the better you can increase your SEO and therefore your overall domain authority.
Your external links and your backlink profile play a VITAL role in improving your domain authority. Take a look at the image below to understand the importance of backlinks when it comes to boosting your domain authority.
Here's another important thing to consider. If you give too many links to others from your site without acquiring new backlinks, it is very difficult to increase the domain authority of your sites. So be smart when creating links to other sites, references, or web pages.
In general, you can use the rel="nofollow” tag when you link to
Russ Jones, Principal Search Scientist at Moz, recently announced the introduction of a new domain authority algorithm.
Moz is working to provide a better, more relevant domain authority metric that eliminates spam, improves correlations, and most importantly, updates domain authority based on any changes Google makes.
After the new DA is released, your website's DA may fluctuate. We can't tell if DA changes are going to fluctuate significantly or not. So let's wait for the new Moz DA update.
So when will the new DA update happen?
To be specific, on March 5, 2019, you'll be able to get the latest DA updates.
You can check your own site as well as the DA of your competitor's site to see how relevant and effective the new Moz DA change is.
Don't worry about new DA index changes if your site's DA ranking falls, as this isn't a legitimate or accurate search metric that doesn't determine your Google ranking.
Guest blogging always works like a charm in link building. But most bloggers fail to do good guest blogging because it requires time, dedication, effort, and a few strategies.
Here are the strategies to follow when practicing guest blogging:
People love infographics. These are the most shared and the most appreciated contents on the web. Infographics can turn boring data into an interesting article. Visual articles Gain more backlinks only textual content.
To create an original and unique infographic:
Promote it on all social media platforms.
Backlinks are extremely important for SEO. Most bloggers don't give backlinks just like that. So how?
Competitions. Yes, it's a marketing tool that increases brand exposure, awareness, and quick sales.
There are 3 types of competitions:
When Google launched the Pinguin 2.0 update in 2013, all of a sudden, most sites experienced a drop in their PageRank. This is due to toxic backlinks. Previously, this had little effect, but now it's hurting your site.
Backlinks are what hinder the SEO of your website. For example, paid links, links from link systems, links from gaming sites, or payday loans are considered toxic.
If Google finds that your blog has a significant number of toxic backlinks, it reduces the DA of your site and it is likely to exclude it from its database.
If you notice a sudden drop in traffic and if you get a warning notification from Google, that means your blog has toxic backlinks.
If you get links from sites that are not indexed by Google, from sites that have lower domain authority, from sites with very low traffic, from sites with an unusual number of external links, you should remove these backlinks.
Here's how you can remove toxic backlinks:
Once you've removed toxic backlinks, file a reconsideration request with Google. Make a humble request and describe the steps you took to correct the problem. If you want to rank highly, you need to take removing toxic backlinks seriously.
You can also use Google's disavowlinks feature to remove toxic links from your sites.
Every blogger wants to increase blog traffic and rank high in the top 10 search results. The success of your business depends entirely on these two aspects.
And yes, a small drop in traffic has an impact on Google rankings. In this case, there are chances that your blog has been hit by a Google penalty.
Sometimes Google removes the blog link from its search database and, in the worst case, it also bans it. This is therefore a very serious issue and appropriate measures must be taken to prevent your site from being penalized.
Keep an eye on your website ranking. Yes, it is a very important step. If you don't monitor it, you won't be able to spot Google penalties. Trust me, it's not a time-consuming process at all. You can use tools for that.
In the process of identifying Google penalties, it's good to also know the types of penalties. Here are the 2 types of Google penalties:
Poor quality backlinks heavily penalize your site. They can damage your site irretrievably.
To avoid these bad backlinks, avoid getting links from the following sites:
95% of the penalties imposed by Google are related to the site's backlinks. So identify the backlinks that cause a drop in your rankings.
Go to Google Search Console, click on “search traffic” and select “links to your site.” From this “who links the most” module, click on “more” to see all backlinks.
To export all of your backlinks, click on “Download the latest links.” Now import all of these backlinks into your SEO tool and remove these links. You can use theMonitor backlinks tool.
Once you've identified the bad backlinks, make a request to remove those links.
Create an email with a request to remove a link.
Once you send the email, there are 3 possible scenarios that can occur.
In the Monitor Backlinks tool, go to “filters,” click “Tags,” and select “disavow.” From there, you can easily create a disavow report.
Once you are ready with the disavow report. Upload your file to Google Disavow and it takes 2-4 weeks to process your request. Once done, you'll see the change in your rankings.
If your website is difficult to navigate, the user is extremely frustrated. And it is very likely that he will not return. It is therefore very important to create a user-friendly website if you are serious about your business.
Once you've made these changes, be sure to test your website.
The implementation of a white hat SEO strategy is nothing more than getting natural backlinks to your blog. If a high number of pages linked to your blog are relevant to your niche, then Google likes to rank your site higher in its rankings.
How do you get natural backlinks?
Always remember that quality backlinks help to get quality traffic and get better rankings very quickly for any website, whether old or new.
Before we talk about other alternatives to Moz DA, let's first talk briefly about how AD works.
This is how the DA (Domain Authority) works.
Domain Authority is a score (on a 100-point scale) developed by Moz that predicts the ranking of a website in search engines. It calculates this measure by combining all link measures into a single score such as
It evaluates the authority of the domain on a logarithmic scale of 100 points.
The higher the score, the higher the quality of the domain and the more suitable it is to submit our backlinks. A score greater than 50 is recommended if you want to rank faster for most keywords in Google search results. If you have a DA of over 70, you can easily rank for even competitive keywords.
We all know how popular Moz Domain Authority is, but if you're looking for other alternatives to Moz DA, here are a few.
Ahrefs Domain Rating (DR)
Ahrefs Domain Rating (DR) is just as popular and gives you an overview of high-authority domains. You can easily determine the level of authority of a site or domain by checking the DR developed by Ahrefs.
There is a huge difference between the measurements of two widely used SEO tools, Moz and Ahrefs.
Like Moz DA, Domain Rating (DR) is also measured on a logarithmic scale of 0 to 100, with the latter being the strongest.
According to Ahrefs, the “logarithmic scale” means that the gap between the 77—78 DRs is much larger than that between the 27—28 DRs. It just means that the higher your DR is, the more difficult it will be to increase it by a few more points.
Here's how Ahrefs calculates the DR for a given website.
The interesting thing about DR is that if a high DR website links to thousands of other sites, Ahrefs places less value on these links. On the other hand, if a website with a low DR links to only a few sites, Ahrefs considers these links to be powerful, allowing you to get a higher DR for your domain.
Nowadays, SEO experts and professional bloggers rely more on DR than on DA. Now we just have to wait for the new DA update from the Moz team to see what metric is really effective in determining the authority of a site or domain.
Moz has an amazing tool called Spam Score, which shows you which inbound links to your site are causing problems, making it easy for you to contact them or disavow them entirely.
A spam score is an evaluation with values ranging from 1 to 10, with 1 being the best spam score and 10 the lowest.
It determines the number of spam links in a website. Google downgrades websites that contain spam messages and links. The spam score checker will help us avoid building links in such websites.
The authority score is the measure composed of the SEMrush tool that assesses the overall quality of a domain.
The score uses the following SEMrush data.
Trust Score is another incredible alternative to Moz DA that essentially measures the trustworthiness of a web page or domain based on the number of links from highly trusted websites.
The Trust Score (TS) of your website depends mainly on the quality of your backlink profile. So the more quality and high authority links your domain has, the higher your TS will be.
Note: Be sure to install SeoQuake which is a free plugin for your browser that provides you with organic search data in a single click. Currently compatible with Mozilla Firefox, Google Chrome, and Opera.
You'll get organic search data as well as other useful tools, including an SEO audit, a keyword density report, internal/external link analysis, and even social metrics.
One of the most common questions is, “What should I do if my site's DA domain authority declines?”
There are so many cases of sites that go from having a DA of 50 to 10 or even less in a few months and there are also cases where sites with a low DA (below) get #1 rankings on Google.
DA has nothing to do with your search engine rankings. It just means that instead of worrying about why your site's popularity index has fallen, focus more on how to properly optimize your content for your target keywords and attract relevant links. That way, you can improve your search engine rankings.
There's no rule of thumb for how many DAs or APs a site should have, but if you prefer to have a DA over 65, you tend to rank well for most of the keywords you're targeting.
That said, page authority (PA) measures the ranking strength of a single page on a website, while domain authority (DA) measures the total strength of the website's pages, domain, and subdomain. The average DA is 30. To rank highly, your page and domain authority should be over 30.
Yes, you absolutely can. The DA of your competitors doesn't matter. By focusing on “long-tail keywords” that have lower search volume, you can easily beat your competitors, even if you have a brand new site with less DA.
To be able to outperform your competitors, you need to have a solid content marketing strategy in place. You can also use tools like SEMrush to spy on their keywords and backlink sources.
Here are some interesting questions about how to increase domain authority and beyond that you may find useful.
While there are a ton of free tools online that you can use to check the domain authority of any site, the best and easiest way to find the exact DA is to install MozBar. It is a free browser extension that shows you the domain authority of any site when you visit it.
Domain authority (DA) is calculated by evaluating several factors, including link root domains and the total number of links, to obtain a unique DA score.
The DA is a statistical number between 0 and 100, developed by Moz to determine how a domain (and its subdomains) will rank in Google search engine results.
There are two best ways to increase your site's DA.
Your backlink profile, content quality, and user experience - all of these factors come into play in increasing a website's domain authority.
So be sure to focus on removing toxic links and try to acquire as many quality links as possible using guest posting, email outreach, Skyscraper technique, etc.
What do you think of the guide “How to increase domain authority”? Did you find it useful? Do you have other tips or techniques for increasing a site's domain authority ?
