Website Builders

Webflow: Create stunning websites without coding skills

Discover how to create elegant websites with Webflow, without technical skills. Read our article to start your project today!

START FOR FREE
Build custom websites fast without coding, with powerful CMS and SEO
4.9

/5 | 531 reviews ⭐️

hero img blog

🟢 Free Version

🟢 Free Trial

❌ Free Version

💵 Start from  

12

💲

/mo

🗺 HQ :United States

📆 Last Update :

10/2025

📊 Key Takeaways

Webflow Inc was founded in 2013 and is backed by Y Combinator. It's a no-code platform for website creation primarily aimed at designers, front-end developers, agencies, and businesses.

Webflow interface

Unlike purely simplified tools like Wix or Squarespace, Webflow offers creative freedom close to HTML/CSS development, while maintaining a super simple visual interface.

What is Webflow and how does it work?

Webflow combines design, development, content management, and hosting on a single platform, thereby reducing dependency on external plugins.

The interface, inspired by software like Figma or Photoshop, allows you to design pixel-perfect sites without writing code, while generating clean, optimized code.

Additionally, Webflow allows advanced users to integrate custom code for specific features.

No-code online site design with Webflow

Webflow allows you to create a no-code website, users can:

  • Create and customize layouts via drag-and-drop.
  • Manage dynamic content (articles, product sheets, portfolios) with its CMS (content management system)
  • Create a multi-language site easily with its AI integrated into the platform
  • Publish their site directly on Webflow's global CDN (fast, secure hosting).
  • Create and manage interactive forms through Webflow's Forms section, and connect these forms to external services like Mailchimp.

Key Webflow Features

🚀 Webflow — Key Features & Main Interest (Updated 2025)
🧩 Feature 📖 Description 🔥 Main Interest
Visual Editor – Advanced graphical interface close to design tools
– Pixel control, classes, variables, and reusable components
– 🎨 Total design control without coding
Integrated CMS (next generation) – Dynamic collections, references, rich fields
– Real-time collaboration in general deployment in 2025
– 📚 Ideal for blogs, portfolios & editorial content
E-commerce – Catalog, cart, checkout, taxes & promos
– API/App integrations (payment, analytics, shipping)
– 🛍️ Custom store, DTC brands & flexible templates
Built-in SEO – Tags, sitemap, redirects, customizable URLs
– AI-boosted SEO tools (suggestions & optimization)
– 🚀 Native optimization without plugins
Animations & interactions – Advanced interaction engine (scroll, hover, timeline)
– 2D/3D effects and micro-interactions
– ⚡ Immersive web experiences
Webflow AI – AI assistant to create pages, modify layouts, generate text & code
– AI suggestions in optimization and SEO
– 🤖 Faster design and iteration, from brief to launch
Apps Marketplace – 300+ Apps (analytics, ABM, heatmaps, SEO, payments, translation)
– Microsoft/Google/Stripe connections, no-code & dev tools
– 🔌 Official extensions to expand capabilities
Multilingual localization – Integrated localization (previewable for free)
– Settings per locale: URLs, meta, content, media
– 🌍 Controlled international deployment
Real-time collaboration – Simultaneous editing, teammate presence, conflict reduction
– Gradual deployment to all accounts in 2025
– 👥 Smooth teamwork on the same project
Hosting & performance – Global CDN, SSL, backups, responsive images
– Managed monitoring & updates
– 🏎️ Built-in speed, security, and reliability
Automations & connectors – Workflows via Apps/Integrations (Zapier, Make, webhooks)
– Replacement of old Logic flows with official partners
– 🔁 No-code orchestration of business processes

These strengths make Webflow a reference tool for modern, high-performing, and personalized sites, while remaining accessible to motivated non-coders willing to learn.

Marketplace

Online site design with Webflow

The Webflow Marketplace is your one-stop shop to boost your site.

  • Apps: Give your site superpowers with adapted applications.
  • Libraries (BETA): Build faster with powerful layouts designed by top Webflow creators.
  • Experts: Find the perfect Webflow-endorsed partner for your project.
  • Templates: Discover beautifully designed and adaptable templates.
  • Made in Webflow: Get inspired by exceptional work from the Webflow community.

The Webflow Marketplace is the ideal place to find the resources needed to enhance and customize your site.

Webflow vs WordPress, Wix and Squarespace

🌐 Webflow vs WordPress, Wix, and Squarespace — 2025 Comparison
⚙️ Criterion 🟢 Webflow 🔵 WordPress 🟣 Wix 🟠 Squarespace
Tool type No-code + integrated CMS Open-source CMS Simplified builder Design builder
Ease of use Medium (learning required) Variable (plugins to configure) Very easy Easy
Design flexibility Total (pixel control) Good (with builders) Limited Medium
SEO Native and optimized Requires plugins Average Correct
E-commerce Advanced and customizable Powerful (WooCommerce) Simple Limited
Hosting Included (global CDN) To configure Included Included

Webflow surpasses its competitors on design control, code cleanliness, and SEO performance, while Wix and Squarespace remain better suited for beginners seeking simplicity. WordPress retains the advantage for massive or complex projects requiring infinite extensibility.

Webflow Applications: Boost your site

Online site design with Webflow

Discover the potential that Webflow applications can offer your site, enriching its functionality and aesthetics.

  • App Categories: A diverse range from content management to productivity.
  • New & Noteworthy: Innovations not to be missed in our catalog.
  • Developer Opportunities: Become a change agent at Webflow, access our resources, or pitch your ideas.
  • Featured Apps to Discover: HubSpot for integrated marketing, Make for automations, Unsplash for designs, and much more.
  • Selection of Essential Apps: Clawdia for your privacy policies, LoginID Wallet for simplified authentication, Make to centralize your data, and more.

Thanks to these applications, your Webflow site is not only aesthetically pleasing but also functionally robust. Explore, implement, and watch your user experience transform.

Advantages and disadvantages of Webflow

⚖️ Webflow — Advantages, disadvantages, and user impact (2025)
✅ Advantages ❌ Disadvantages 💡 User Impact
100% custom design without coding Initial learning curve Great creative freedom but requires adaptation phase
Powerful and intuitive integrated CMS Price increases with features Complete tool for creators and agencies, budget to anticipate
Fast, SEO-optimized code No extension store Exemplary web performance but sometimes manual integrations
Included secure hosting (global CDN) External domain purchase required Simple, fast deployment, but DNS management to plan separately

SEO optimization on Webflow

Online site design with Webflow
Webflow allows you to create a no-code website

Webflow integrates highly efficient native SEO management:

  • Customizable title, meta, and alt tags.
  • Clean URLs and 301 redirects.
  • Clean, fast-loading HTML/CSS code.
  • Automatic sitemap generation and internal linking management.

Pro tip: Use the CMS Collections feature to create optimized dynamic pages without using plugins like on WordPress.

Webflow pricing and hosting (2025)

Webflow offers three plan categories:

💵 Webflow — Pricing & hosting by plan category (2025)
📦 Plan 💰 Monthly Price 👥 For whom? 💡 Ideal for
Site Plans $14 to $39 Freelancers & SMEs – Showcase site
– Blog
E-commerce Plans $29 to $212 Online stores – Advanced online sales
– Product catalogs
Workspace Plans $0 to $35 Agencies & teams – Design collaboration
– Multi-project management

All plans include:

  • AWS CDN hosting (speed and security).
  • Free SSL, automatic backups, and internal update management.
  • Access to customer support and visual performance tools.
Online site design with Webflow

Conclusion

Webflow stands out in 2025 as one of the best no-code solutions for creating professional, fast, and customizable sites.
It's the modern alternative to WordPress for designers, agencies, and demanding entrepreneurs.

However, its initial complexity and higher costs may deter beginners. For creatives seeking a custom site without sacrificing performance or SEO, Webflow remains a strategic and sustainable choice.

Webflow clients

👉 Final tip: Test the free version to create your first site and evaluate your needs before upgrading to a paid plan.

START FOR FREE
arrow CTA right

Examples of websites created with Webflow

Jarvis AI site created with Webflow designer

Webflow is recognized for its ability to create diverse, elegant, and high-performing websites, suitable for all business sectors. Thanks to its advanced features and library of professional templates, users can design custom websites, regardless of their technical skill level.

Here are some concrete examples of websites created with Webflow:

  • E-commerce sites: Many online stores use Webflow to sell physical or digital products. The platform offers robust e-commerce features, simplified product catalog management, secure payments, and a smooth user experience, ideal for maximizing online sales.
  • Company showcase sites: Businesses choose Webflow to highlight their services, history, and achievements through interactive and visually impactful websites. Animations, hover effects, and layout customization allow them to stand out in the market.
  • Blogs and content sites: Content creators and marketing professionals appreciate the intuitive content management of Webflow's CMS. It's easy to publish articles, organize categories, and optimize SEO to reach a targeted audience.
  • Creator portfolios: Designers, photographers, and artists use Webflow to showcase their work and skills. Portfolio templates are designed to highlight each project, with image galleries, videos, and custom animations.
  • Event sites: Event organizers benefit from Webflow's features to promote their events, manage registrations, and sell tickets online, all with a modern, responsive interface.

These examples illustrate Webflow's versatility and its ability to meet all website creation needs, whether for stores, blogs, portfolios, or professional sites. Users benefit from great customization freedom thanks to a wide selection of templates and tools, for a website that's both unique and high-performing.

Webflow Customer Service

Webflow is much more than just a website design tool.

It offers a multitude of resources to help its users, from self-help to an active community. But what are the main elements of this customer service section?

  • Webflow University: A comprehensive center offering courses, tutorials, and resources for everything related to web design and SEO.
  • Webflow Community: An open forum for exchanging ideas, asking questions, and getting answers from experienced peers.
  • Contact Support: By filling out an online form, or by submitting a request for specific features.
  • Webflow Experts: While Webflow doesn't offer direct consulting, they recommend a list of experts to guide users.
  • SLA and Status: Users can monitor Webflow system status in real-time.

For those looking to build a website or improve their design skills, Webflow offers a comprehensive range of tools and resources to help you on your journey. And if you ever get stuck on something, there's always a resource or assistance available to help you quickly.

Security and maintenance on Webflow

Security and maintenance are absolute priorities for any professional website. Webflow offers a comprehensive range of features to ensure the protection and reliability of your websites, while simplifying daily management.

  • Included SSL certificate: Every website created with Webflow automatically benefits from an SSL certificate, ensuring a secure connection between your visitors and your site. This strengthens user trust and improves search engine rankings.
  • Automatic updates: Webflow manages all platform and feature updates in the background, without your intervention. Your site always stays up to date, secure, and high-performing, with no risk of incompatibility or security breaches.
  • Automatic backups: The platform regularly performs backups of your website and its content. In case of technical issues or errors, it's easy to restore a previous version with just a few clicks, ensuring your online business continuity.
  • Secure access management: Access to files, databases, and content management is protected by advanced security protocols. You can control user permissions and limit access to sensitive information.
  • Responsive technical support: When needed, Webflow users can count on efficient technical support, ready to quickly resolve issues or answer questions related to security and maintenance.

Additionally, Webflow offers a powerful CMS for content management, allowing you to easily create, modify, and organize pages, articles, and media on your website. Thanks to an intuitive interface and a selection of professional templates, creating and customizing your website remains accessible to everyone, without sacrificing the security or stability of the platform.

With Webflow, you benefit from a secure, reliable, and scalable environment for all your web projects, whether you're a business, creator, or digital professional.

How to get started with Webflow?

When considering creating a website via Webflow, the first step is to understand its process. Here's a detailed guide to help you at every step, suitable for all levels.

Step 1: Registration and initial questionnaire

Question about starting with Webflow

As soon as you land on Webflow, a welcome questionnaire attempts to personalize your experience.

  • After registration, a questionnaire is presented to adjust Webflow to your needs.
  • This questionnaire helps the platform identify your website goals and your experience level.

Be sure to answer honestly to get the best possible configuration for your project.

Step 2: Onboarding tutorial

Before diving in, it's recommended to follow an introductory tutorial.

  • Webflow offers a tutorial to introduce users to its main features.
  • This visual guide makes it easy to understand the essential basics of the platform.

This tutorial is an excellent starting point for understanding the platform's nuances.

Step 3: Explore the Webflow Designer interface

Webflow tutorial

The Webflow interface is intuitive but vast, so take time to discover it.

  • The workspace is divided into panels for simplified management and design.
  • The left panel centralizes tools for adding elements and managing pages, while the right panel handles design.

Familiarization with this interface is crucial for a hassle-free design experience.

Step 4: Start creating

Creating a Webflow site

Creating a Webflow site

It's time to bring your ideas to life.

  • Prefabricated elements are at your disposal to facilitate design.
  • You can also opt for pre-established layouts to structure your website.

Webflow's flexibility allows you to choose the design method that suits you best.

Step 5: Content editing

Switching to Webflow editor

Adding content is a crucial step for any website.

  • A separate editing interface makes it easy to modify text, images, and other elements.
  • This platform is accessible, making content addition and modification simple and quick.

With Webflow's editing tools, you ensure your content is presented optimally.

Step 6: Website management and optimization

SEO on Webflow

Managing your site is as important as creating it.

  • Webflow offers a set of tools to manage pages and optimize their performance.
  • Among these tools, the ability to add password protection or fine-tune SEO options.

A well-managed site is key to its long-term success.

Step 7: Managing collections

Organization is crucial, especially when dealing with bulk content.

  • Collections allow you to group different types of content, such as articles or profiles.
  • It's an effective way to organize and manage your content on Webflow.

Collections are essential for maintaining a well-organized and functional site.

The Webflow adventure is just beginning. Once you've mastered these steps, you'll be well equipped to explore further and perfect your website according to your needs.

Final Review

Webflow is an excellent tool with a free version that allows you to create professional web pages in drag-and-drop (without source code manipulation), high-fidelity prototypes in responsive design, and invite team members and stakeholders to give their feedback.

The people reviewing your prototype won't need to imagine how the finished product will behave and look - they'll be able to experience it!

Using Webflow is simple.

Its web editor simplifies the user interface and experience with its powerful drag-and-drop, as you design products by dragging and dropping without writing a line of code.

You won't waste time using software to create prototypes and professional renderings to deploy your web pages.

Join the new users and start using Webflow to create your site.

If you want to go further, you can learn more about the best web hosts here.

FAQ

Does Webflow allow easy social media integration on a site?

Yes, Webflow allows direct integration of social media feeds (Instagram, LinkedIn, X, etc.) and sharing buttons without going through plugins. Thanks to its App Market, it's possible to connect tools like CoSchedule or Zapier to automate publishing and track views on your content.

How can designers leverage views and interactions on a Webflow site?

The Webflow Analyze tool measures the number of visits, interactions, and clicks on each element. This data helps web designers test different layouts in real-time and adjust animations to improve user engagement.

What to do when encountering an error on the Webflow platform?

Most errors come from misconfigured elements in the CMS or complex interactions. Webflow offers comprehensive documentation and a Webflow University to quickly fix design, API integration, or publishing errors. Support is also accessible via chat or email 24/7.

How does Webflow handle hosting via Amazon Web Services?

Webflow hosting relies on Amazon Web Services (AWS), offering a reliable, ultra-fast global digital infrastructure. This allows sites to have excellent performance, an uptime rate exceeding 99.99%, and enterprise-level security without complex technical configuration.

Can animations and videos be used to enhance fashion or e-commerce?

Absolutely. Webflow allows you to design interactive animations to present products, portfolios, or virtual fashion shows. In its e-commerce section, you can add product videos, dynamic item previews, and custom hover effects to energize your e-commerce pages.

How is Webflow useful for designers working in the digital world?

Webflow offers digital designers an immediate visual preview of every change, directly in the interface, similar to Photoshop, but applied to the web. This pixel-perfect precision allows transforming a creative idea into an interactive experience without coding, while respecting W3C standards.

What place does Webflow occupy in the global market?

Webflow stands out among the most powerful no-code platforms worldwide, thanks to its complete digital ecosystem: CMS, AWS hosting, e-commerce, and visual design. It now attracts thousands of agencies and designers looking to reduce creation costs while maintaining a professional rendering on any computer or mobile device.

What technologies does Webflow use?

Webflow currently uses the following technologies for web development:

  • OpenResty; Varnish, an impressive web application accelerator
  • Amazon S3 CDN (content delivery network)
  • NGINX; Amazon CloudFront
  • CDN JS
  • jQuery CDN and
  • UNPKG.
TRANSPARENCY ON PARTNERSHIPS
We carefully choose the software, platforms, and services we recommend based on their quality and reliability. Our team tests and approves them, regardless of any business agreements.If you make a purchase or sign up through our partner links, we may earn a commission. This doesn’t cost you extra and helps keep our content free.

You might also like...

Check out more reviews to learn something new. Explore a variety of tools and resources that could be helpful and give you fresh ideas.