➤ Kartra vs ClickFunnels: What is the better platform? (2024)

Kartra vs ClickFunnels: Overview.

Created by Mike Filsaime, Kartra is an all-in-one digital marketing and funnel creation platform that fulfills all functions, including email marketing, list building, web hosting, and more.

It also helps you create membership sites, Landing pages, sales funnels, campaigns, a support system, and lead capture forms.

The main characteristics of Kartra are as follows:

Ease of use - Kartra offers great ease of use thanks to its simple dashboard and its drag-and-drop creation tool. Everything is listed on the left panel, from the page builder to the funnel creator. You also benefit from an initial visit to the software to help you get installed on the platform.
Checks - Pre-designed control forms for credit card and Paypal payments to sell products or services online.
Page Builder - Drag-and-drop page builder with hundreds of built-in pre-designed templates. It offers great flexibility and is optimized for mobile phones.
Lead generation - Build your database of leads, prospects, and customers, and organize them into groups using custom lists and tags.
Funnels and campaigns - Set up a multi-page sales funnel to convert visitors into leads, prospects into customers, and customers into repeat customers.
Email marketing - Create email or email marketing campaigns SMS, live or automated, in order to communicate and arouse the interest of your users.
Membership sites - Use a tool to create membership sites by drag and drop to distribute your content, courses, or training materials.
Video marketing - Bring up offers halfway through your video, insert lead capture forms, multi-video playlists, and more
Helpdesks - Submit tickets or chat live via the Helpdesk portal. It is fully integrated with Kartra Checkouts to offer billing support.
Integrated calendars - Record and organize your scheduled one-on-one sessions with your customers in a single integrated dashboard.
Lead capture forms - Use lead capture form templates and create your own custom fields with tagging and automation rules.
Affiliate program - It helps you get, manage, and track affiliates to promote your products. You can pay commissions, set payment milestones, and more.
Agency - For those who serve other people's online business, Kartra allows you to manage customer accounts from a centralized console.
MarketPlace - You don't always need to create your products such as marketing funnels, landing pages, etc. The Kartra marketplace offers tons of specialized services and resources created by other Kartra users.
Integrations and APIs - It offers native integrations with numerous business applications and a comprehensive API for coding and programming your own custom add-ons.

ClickFunnels also comes with a suite of sales and marketing tools that can help you create high-converting websites and sales funnels.

If you want to see everything ClickFunnels has to offer, check out my post on The ClickFunnels review.

This all-in-one online marketing software is the work of Russell Brunson and allows you to market, sell, and deliver products online. In addition, it offers solutions such as the email marketing, Facebook automation, sales funnel creation, one-click upselling, the drag-and-drop editor, and more.

Here are some of the main features of ClickFunnels:

Ease of use - ClickFunnels' drag-and-drop creation tool allows you to build your sales funnel without having to code. You can create a sales funnel from scratch or use pre-built, high-converting sales funnel templates.
Lead generation - It helps you create funnels to capture contact information from your visitors and generate new leads.
Sell your products - Create engaging pages and funnels to guide your visitors through each stage of the sales process and convert them.
1-Click Upsells - Add 1-Click Upsells to your shopping cart and increase revenue per customer
Drag-and-drop editor - Use the simple drag-and-drop “Etison Editor” to set up your landing page or sales page. It allows you to create registration pages, online seminar pages, sales pages, order form pages, membership sites, and more.
Funnel creator - Use the visual drag-and-drop editor to quickly create your sales funnel, either from scratch or by editing pre-established sales funnel templates.
Email and Facebook marketing automation - Use the Actionetics autoresponder to automate email marketing. You can also automatically send information between ClickFunnels and Facebook pages using the Zapier integration.
Follow-up funnels - Connect or reconnect with your audience anytime, anywhere through multi-dimensional marketing. Send highly targeted messages to your customers through email, text messages, social media, and desktop notifications.
Affiliate commissions - Share funnels you've created with friends and receive affiliate commissions when they sign up.

The main difference between Kartra and ClickFunnels is that Kartra can manage your entire business, while ClickFunnels focuses solely on creating sales funnels and educating your audience about your business.

Let's start with a step-by-step comparison between Kartra and ClickFunnels.

Kartra vs Clickfunnels: Pros and Cons.

When you make the final decision, you will need to consider a lot of things critically. There are so many features and services packed into a single platform that you need to analyze each point carefully.

Here are the pros and cons of both platforms to help you make a quick decision.

Advantages and disadvantages of Kartra.

Benefits

Full email marketing
SMS integration
Split tests for email body and subject
Includes a built-in calendar tool to schedule meetings
Ready-to-use marketing materials, including design, text, and emails.
Professional, in-depth analysis and reporting functions
Video hosting with behavioral tagging
ready-to-use marketing templates

Disadvantages

No specific functionality for webinars (unless you integrate a third-party application).

ClickFunnels pros and cons.

Benefits

Suitable for beginners
Optimization for mobile
Integrates with most marketing tools
Design No code pages with the drag-and-drop constructor.
Email autoresponder tool
Integrates with almost any tool on the market; set up integrations, Zaps, custom code, and Webhooks.

Disadvantages

Only email support is available, and the response is quite slow.
A bit expensive
Can't host videos

Kartra vs Clickfunnels: Comparison.

1. Enrollment process.

To start with Kartra, simply select a pricing plan and then enter essential details like your email address, business name, name, etc. You can also try a free 14-day trial for $1, which gives you full access to Kartra's features.

Finally, you will be asked to provide your billing details.

Enrollment in ClickFunnels is easy and won't take you more than a minute. You can get a free 14-day trial for their funnel building services without paying anything.

They will first ask you to enter your email address and create a password. Then all you need to do is enter your address and credit card details.

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Winner: ClickFunnels.

Both offer an easy signup process, but ClickFunnels is the winner here with its 14-day free trial.

2. Ease of use and personalization.

An ideal marketing tool should have a dashboard that's easy to use and offer tons of customizable templates.

Let's see how these two popular business platforms fare when it comes to ease of use and customization.

Map:

Kartra's dashboard is systematic and straightforward and offers an initial tour of the software to allow you to easily set up. You'll see all of the services listed in the left side panel, including calendars, campaigns, page builder, and more.

You can select the “My Pages” option to create a landing page or any other type of page, while the “My Products” option is used to create a website or a funnel. The “My Pages” option also allows you to create pages to host videos and forms.

The other main functions are as follows:

My campaigns - to download and set up your email list, email campaigns, and labels
My forms - to create membership forms for lead generation purposes.
My memberships - to create membership sites with different payment levels.
My videos - Mobile-optimized video hosting.
My support services - to set up one or more support services.

Practically everything is at your fingertips with just one click. In addition, you will need to launch the builder regardless of the service you choose. Fortunately, the platform lets you visit the builder.

You can create products, pages, campaigns, etc. from scratch or choose a pre-designed template.

There are tons of templates for various pages, products, forms, including forced sales pages, video sales pages, product launches, and more.

You can personalize everything, including the text, the color via a selector and the police. The only thing you can't change is the size of most of the predefined elements, like logos, images, or timers.

The builder is also easy to use, flexible, and offers drag-and-drop functionality.

ClickFunnels:

The ClickFunnels dashboard is also easy to navigate and has a built-in drag-and-drop creation tool that makes it easy to create sales funnels and landing pages.

You can start building your first page or funnel by clicking on the “Click Funnels >> Build a Funnel” options on the top navigation bar.

You will get the following menu options:

Funnels
contacts
Sales transactions
Funnel Market
Building a funnel

You'll also see a quick links section that directly allows you to:

Building a funnel
Building a follow-up funnel
Send a broadcast

You can choose from pre-designed templates, and each page element increases conversions. You'll find several pre-designed funnels with corresponding landing pages that you can choose from depending on the sector or the objective of your campaign.

Choose a template, add your content, and personalize your brand image. You can use the drag-and-drop builder to add additional sections if you want to add content.

Although you can customize the elements on the page, it is not possible to move them around the page. However, you can add images, videos, buttons, timers, and more. It also allows you to integrate video links from YouTube, Wistia, and Vimeo.

You can also design custom subscription forms and CTA buttons.

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Winner: It's a draw.

It's a draw as both Kartra and ClickFunnels have simple dashboards and a similar level of personalization when creating pages.

3. Funnels and campaigns.

Kartra:

Kartra offers marketing campaigns “made for you” and funnels created exclusively by Frank Kern and Andy Jenkins, renowned internet marketing consultants.

There are models for different goals and objectives. Funnels are completely set up for you and contain multiple elements such as signup forms, thank you pages, sales pages, and more.

Here is an example of theKartra list building funnel :

All of the tags, required lists, marketing automation sequences, and coding work are ready to use for you.

Their funnels also include:

4-day Cash Machine, a personalized funnel that allows you to earn money in 4 days.
The Quick Launch Funnel allows you to quickly launch your product.
Plug and play campaigns.
Email sequences.
List Builder to help you build your email list using promotional campaigns.
The automation of “IF” and “THEN” (campaigns that are triggered according to the actions of your audience).

Campaigns contain all the necessary elements, including text, emails, landing pages, thank you pages, checkouts, and more.

You'll also find the essential tags, automated sequences, and lists required to track your customers until sales close. All you need to do is insert the price, name, and images of your product and start the campaigns.

ClickFunnels:

Clickfunnels provides custom funnel templates that you can choose from based on your business goals.

For example, you can use follow-up funnels to relaunch existing or previous customers or use a lead generation funnel model to capture leads. There are also funnels for selling a service, organizing a webinar, selling your own content, and more.

You can even answer a personalized questionnaire to determine which funnel is right for your goals.

Funnels allow you to guide your audience step-by-step and follow them even after they leave. Launching your funnel with ClickFunnels is easy, and you can do it in 10 minutes.

Here are a few steps to follow:

Choose the sales funnel you want.
Personalize the funnel by removing or adding certain pages.
If necessary, use the built-in editor to personalize your pages.
Capture tracks.
Add physical and digital products.
Perform split testing to optimize conversions.
Start your funnel and track your numbers visually on a graph.

It's possible to add upsells to your funnel in one click to increase your revenue.

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Winner: Kartra.

Overall, both marketing tools have great sales funnel templates that you can choose from based on your business needs. However, Kartra has an advantage due to its goal-based automation, trigger campaigns, and more web page templates.

4. Creation of web pages.

Both platforms offer simple web page builders that allow you to build and customize your pages the way you want. Standard features include a built-in landing page builder, personalization, template marketplace, custom thank you pages, web form builder, pre-filled forms, and more.

Kartra:

Finding Kartra's web page creator on their dashboard is easy. Just go to “My Pages >> New Page” to get started.

You will find a large number of page templates to choose from. You can also click on the “Blank Canvas” option to create your web page from scratch.

The web page builder allows you to create all sorts of pages, including landing pages, signup forms, membership pages, sales pages, upsell pages, degressive sell pages, and more.

Here are some of the web page templates you can choose from:

Compressed pages
Video sales pages
Thank you pages
Long sales pages
Webinar registration pages
Product launch
Coming soon
Product review

While the process is fairly simple, you will receive a mini-tutorial that will guide you through all of the integral steps.

You can get a preliminary idea of these models by clicking on the “Overview” option.

All you need to do is choose a template, edit it, and customize it to suit your needs.

After selecting the page of your choice, you will encounter two modes: column mode or component mode.

“Column Mode” is customizable and allows you to change the layout of columns and sections on the page. On the other hand, the “Component Mode” allows you to edit the individual elements in these columns, such as forms, links, videos, etc.

The Page Builder also comes with several other options, including:

Parameters - to add SEO settings, tracking codes, and tags so that your pages rank higher in search engines.
Styles - Set your width and change your background colors and fonts. You can also write custom CSS codes.
Pop-up window - Choose from multiple pop-up templates to add a pop-up window to your page.
Sections - You have 16 dropdown menus full of sections to personalize your page. The sections include things like testimonials, an empty block, a navigation bar, and more.
Components - It also includes dropdown lists like the “Sections” tab, although this tab contains individual blocks that you can edit like titles, a CTA button, etc.

You'll also find several ready-to-use elements on your pages, including price charts and testimonials.

ClickFunnels:

ClickFunnels' web page builder tool (known as Etison Editor) allows you to build web pages based on what you're trying to sell and how you plan to collect leads.

Select the template according to your needs, then customize it by dragging, dropping, and editing various elements.

Plus, everything is organized into four customizable “color blocks” for easy editing.

The four building blocks are:

Sections - The sections are green and form the “base” of your entire page.
Rows and columns - The rows and columns are blue and are inside different sections of your page. You can use them to easily create the layout of your sections.
Elements - The items are orange in color and are individual sales items in the rows/columns. Items include videos, buttons, titles, and more.

This categorization helps you quickly turn individual sections and elements into a web page with a high conversion rate.

ClickFunnels allows you to add a host of elements to optimize your web page and make it more engaging. These include a two-step order form, a survey, a pricing table, a bullet list, a video, a video popup, an audio player, and more.

There are other options like custom CSS, padding and color adjustments. A unique feature is the “checklist” inside the editor that helps you check off everything that's needed.

ClickFunnels also allows you to add a shopping cart without additional steps or tools. Simply drag and drop your products and enter product descriptions and pricing plans.

You can also optimize your web pages for mobile devices by setting and previewing custom text sizes that are desirable for mobile sites.

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Winner: It's a draw.

There is no particular winner here, as both tools have an intuitive web page builder with numerous elements, templates, settings, and editing options.

5. Membership sites.

Both of these tools allow you to create subscription membership levels, where your customers have to pay to access restricted content.

Standard features include automated member management, multiple levels, drip content, membership templates, and locked messages.

Now let's compare their unique characteristics:

Kartra:

Kartra offers an intuitive framework, which allows you to easily create membership sites, track performance, and upload content.

You can also create various levels of access for members, including bronze, silver, gold, and diamond levels.

A progress tracking bar allows your members to know where they are in the content of the subscription. It works automatically and even takes your members to a higher level, step by step, and triggers specific automated actions.

For example, you can set up a “congratulatory message” every time a member reaches the next level.

Some of the unique characteristics of its members include

Single sign-in credentials.
Schedule content to be published at a specific time and date.
Automatically create and email login credentials to your members.
Download and host any content format - text, video, audio, or a mix of all three.
Structure your lessons into categories and subcategories.
Send automatic email notifications to members.
Centralized dashboard to organize several membership sites.
Combine multiple memberships to create cross-selling opportunities.

It also has a built-in feedback forum that allows you to engage your members and answer their questions. You also get features like comment moderation, the ability to manually grant or revoke access, mass management, and automatic withdrawal of access.

Another specialty of Kartra is its “Membership Analytics” function, which allows you to filter your data by date, membership, access level, etc.

It also measures metrics like subscription and unsubscription rates, active members, average retention rate, average content progress, average completion time, and more.

ClickFunnels:

ClickFunnels also offers numerous membership models and the ability to quickly create membership sites. Simply select your preferred template and add your training content.

It allows you to add things like user login, member area search, and member navigation to view content. The manufacturer also has access and registration pages for members.

A major downside is that ClickFunnels doesn't offer built-in video and audio hosting. However, you can embed videos from a variety of sources like YouTube, Vimeo, Wistia, etc.

It also lacks functions such as monitoring progress, analyzing membership sites, a centralized membership portal, or controlling feedback. You will need to use a third party application to use some of these features.

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Winner: Kartra.

Kartra is the big winner in this field thanks to its features for tracking progress, analyzing, moderating comments, and integrated audio and video hosting.

6. Email marketing automation.

Both Kartra and ClickFunnels have an integrated email editor to help you create email campaigns. They also offer features like email personalization, native email automation, automated sequences, templates, tracking, segmentation, automated tracking, lead scoring, and more.

Kartra:

Kartra Mail has an intuitive email tool that allows you to personalize your email campaigns using user-based automation and personalization features.

Simply go to the “My Communications” tab on your dashboard, where you'll find the email campaign builder.

It also offers behavior-based automation and allows you to set specific parameters so that an automation system can keep track of your customers. For example, it automatically notifies customers with a relevant follow-up message if they haven't opened your previous email.

Kartra also allows you to track your campaigns by keeping a record every time someone clicks and opens your email. It is possible to test the content and subject of the email in a split manner, to track the conversion rate for both versions, and finally, to use the version that gave the best results.

The “If and Then” automation system allows the messaging tool to follow up on your customers based on their actions.

You set specific rules in advance and the system follows up based on whether you open your emails, subscribe to a particular list, purchase a particular product, etc.

Other characteristics include:

Personalize the message with {Custom_Tags}.
SMS communications and sequences.
Multiple trigger rules.
Cleaning the list.
Subscribe, unsubscribe, and move tracks from one list to another.
Kartra sequences keep your communications running on automatic pilot 24 hours a day.
Measure open rate, click through rate, revenue ratios, unsubscriptions, spam complaints, and more.

Overall, you can automate and send emails and follow-ups, offer in-depth analytics, and manage subscriptions, among other functions.

ClickFunnels:

ClickFunnels has a built-in automation tool called “Actionetics” to integrate with the Twilio SMS platform.

You need to go to the “Automation” tab to set up email sequences and messages to track your audience.

Simply select a template you like, then enter your name, message subject, SMTP configuration, and email delivery time. You can also create follow-up funnels to engage with your audience based on who they are, what they bought, where they came from, and more.

It's also possible to create “smart lists,” where ClickFunnels extracts specific data about your subscribers and determines certain things.

Smart Lists is a bit like data mining and finds things like:

Customers who have purchased your product and who also have OVER 1,000 followers on Facebook.
Who abandoned your shopping cart?
Who consumes free content without making a purchase?
Who are your super buyers (the ones who buy everything you offer)?

Then, it sends automated broadcast messages to your subscribers via email.

You can also track your email statistics after the message has been delivered. You'll be able to determine things like your open rate, purchases made by customers, the amount of money generated by each message, and more.

Here are other functions that Actionetics perform:

Leverage Facebook, Google, and Twitter to generate more customer data
Discover the interests, preferences, profiles, and earnings of your audiences.
Import your existing contacts.
Create new labels.

Additionally, it tracks all email integrations and can assess and rank your customers based on their interactions and suitability for your business. It allows you to rank the most valuable customers for your email marketing campaign.

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Winner: Kartra.

The decision is a close one, but Karta wins. Kartra offers unique features like list cleaning, subject line A/B testing, and more comprehensive automation options. Email software is also available with all plans.

7. Payment page.

These two platforms help you create optimized payment pages and offer integration with payment methods to monetize your web pages.

Kartra:

Kartra offers fully customizable payment page templates and allows you to manage sales, carts, coupons, promotions, etc. There is also an option for tagging cart abandonments that allows you to apply a custom label to customers who abandon their shopping cart in order to relaunch them later.

It allows you to create various payment forms according to your needs, including single-stage payment forms (or vertical payment form) and multi-stage payment forms (or horizontal payment form).

The checkout tool also allows you to manage existing customers, change prices and coupons, postpone payment dates, freeze subscriptions until further notice, and more.

The dashboard also provides a detailed overview of your sales and revenue tracking analytics. You can track your sales, chargebacks, refunds, cancellations, active subscriptions, average retention, customer lifetime value, and the long-term average versus the short-term average.

Additionally, you can personalize the checkout experience by adding different SKU variations and custom fields.

You also have the option of:

Set multiple price levels.
Sell an unlimited number of products.
Authorize transactions with one click.
Automatically calculate and add sales tax or VAT.
Add upsells, sales at a loss, and bulk orders.
Track the user's geolocation.
Translation into 12 different languages and 40 currencies.
Allow single sales, recurring payment subscriptions, multiple installments.
Offer trials, upfront payments, special promotions, and discount coupons.

As far as security is concerned, the site is compliant with the GDPR, SCA, and PCI standards, and all credit card payments are protected by a 256-bit encrypted protocol.

However, Karta's payment gateways are limited as they only allow you to accept credit card or PayPal payments. However, you can integrate with third-party payment gateways like Authorize.net, Braintree, and Stripe.

ClickFunnels:

ClickFunnels also provides several customizable payment page templates that you can easily adapt to your business. The payment page editor is similar to the general website editor.

The software can help you automatically recover abandoned carts, add and manage subscriptions, payment plans, coupons, etc. You can also track sales from your checkout page and match them to your promotions.

There are options for adding items like:

Apple/Android Pay
Product with variation selector
Order form
Product summary
Credit card element

It supports third-party payment gateways like Paypal and Stripe and allows your customers to choose from numerous options and product variants. Other payment integrations include JVZoo, Clickbank, Easy Pay Direct, and more.

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Winner: Kartra.

Kartra is the big winner here because of its various customization options. That said, ClickFunnels has the edge over Kartra when it comes to third-party payment integrations.

If you're looking for a simpler payment platform for your online business, ThriveCart could be an option to consider. Read my full review by ThriveCart to see if it's the right solution for you.

8. Calendars.

Kartra:

Kartra's calendar function integrates perfectly with the other functionalities of the platform and can be synchronized with Google Calendars.

It allows you to easily schedule appointments and broadcast live events. It's handy for consultants, coaches, or anyone who wants to set up appointments without having to check dates back and forth.

The calendar function allows:

Management of reservations in real time.
Automatic time zone conversion.
Single calendar command center.
Automatically update appointments.
Access to each customer's history, including appointment history, purchases, tags, etc.
Reminder notifications, including registration confirmation, event notifications, cancellations, rescheduling, etc.

The calendar function also allows your customers to schedule their appointments themselves.

ClickFunnels:

Clickfunnels does not have a built-in calendar function at this time. However, you can integrate a third-party calendar system like Google Calendars into your marketing funnel.

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Winner: Kartra.

Karta is the big winner in this category, with its functional calendar that integrates perfectly with all other functions.

9. Reporting and analysis.

Kartra:

Kartra has a built-in “analytical heat map” function that helps you determine what attracts your customers the most.

It can follow the journey of a user who arrives on your page, fills out a Kartra form or subscribes to your newsletter. Even when a customer pays via a Kartra cashier, Kartra Memberships automatically fills in the identification information.

Kartra's analytics allow you to track your entire sales process, from creating heat maps to tracking clicks in your emails, watching videos or downloading files. Kartra even provides you with a comprehensive and unified history report.

You can see the number of visitors to your page, the total number of new leads, and identify your sales and revenue on a daily, weekly, and monthly basis. It also helps you identify if your forms aren't converting well or if your videos aren't being watched by the public.

You don't need third-party analysis tools as you can directly access all types of analysis.

Additionally, Kartra's marketing analysis tools communicate effortlessly with each other and with other applications and features.

Overall, Kartra offers the following types of analysis:

Traffic and conversion analysis.
Analysis of subscriptions.
Product analysis.
Email analysis.
Email analysis.
Calendar and help desk analysis.
Sales analysis.
Affiliate analysis.
Transaction analysis.

ClickFunnels:

ClickFunnels does not provide detailed information about critical campaigns and metrics. You need to integrate third-party analytics tools into their sales funnel to understand what draws visitors to your web page.

Google Analytics is an example, and you need to have an active Google account to integrate it.

Integrating a third-party analytics tool is fairly easy.

Simply visit the Analytics section and navigate through the admin panel. If you go to the “Tracking Info” tab, you will find a dropdown menu. Locate the tracking code section and return to your sales funnel.

Then, open the “Settings” section, and paste in your tracking code. You can then scroll down the page and click “Save and Update Settings.”

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Winner: Karta.

Kartra wins here because you don't need to look elsewhere for an analysis and reporting tool. Karta Analytics heatmaps and reports are integrated into the platform.

10. Integrations.

Kartra:

Kartra offers native integrations with numerous third-party applications, including payment gateways, email marketing tools, membership platforms, calendar applications, and more.

You can also use the API, IPN, and custom application system to code your custom integration.

ClickFunnels:

ClickFunnels integrates well with other autoresponders including Aweber, MailChimp, Infusionsoft, ActiveCampaign, etc. You don't need to use Zapier since ClickFunnels provides native integrations with numerous business tools.

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Winner: ClickFunnels.

ClickFunnels is the winner here because it integrates with autoresponders without Zapier.

11. Affiliate management programs.

Kartra:

Kartra pays 40% to its affiliates for each recurring payment made by the people they refer, as long as they are members of Kartra. Your commissions are updated when your referrals update their account plans.

Those with an affiliate network can earn 10% on every sale and recurring payment made by affiliates.

ClickFunnels:

ClickFunnels affiliates can earn commissions not only on top-selling products, but they can also earn recurring commissions by using “sticky cookies.”

Sticky cookies track your visitors no matter what device they're using. Even when your visitor signs up for a webinar at home and views it on their phone, sticky cookies ensure that you receive recurring commissions.

Once registered, you can visit the affiliate center on the site, get the affiliate links, and start promoting. ClickFunnels pays its affiliates up to 40% in recurring commissions.

ClickFunnels also gives you the chance to win the car of your dreams. Once you have convinced 100 people to use the software, you will receive $500 per month, with which you can pay for the lease of your vehicle. When you reach 200 people, you'll receive $1,000 per month.

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Winner: ClickFunnels.

ClickFunnels wins here thanks to its incredible affiliate management system and programs.

12. Split Testing.

Kartra:

You can use either an external URL or the platform pages to perform the A/B split test with Kartra. The platform allows you to run the test simultaneously on four pages and provides valuable visitor data for each page.

You can also define a stage that automatically selects the test winner or that manually selects the winning page. Karta gives you a deeper insight into A/B test analysis than ClickFunnels.

ClickFunnels:

ClickFunnel offers two A/B testing options. You can either use a template page or duplicate an existing page.

You can adjust the test traffic percentages since there is a dedicated statistics page for this. You can also get a trust score for each page, but you'll need to choose the winner manually. The losing page will be archived automatically at the end of the test.

However, ClickFunnels' A/B testing feature doesn't offer particularly useful data, nor does it allow for email and subject line testing.

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Winner: Kartra.

13. Rates.

Kartra:

Kartra offers three pricing plans, including the following:

The Starter Plan - $99 per month
The Silver Plan - $199 per month
The Gold Plan - $299 per month
The Platinum Plan - $499 per month

All Kartra plans include cash registers, funnels, videos, pages, support, affiliate management, calendars, etc. There's also a 14-day free trial for $1 and a 30-day money-back guarantee.

ClickFunnels:

ClickFunnels offers three pricing plans, including the following:

The basic ClickFunnels plan - $97 per month.
Etison Suite Plan - $297 per month
TwoCommaClubX - $2497 per month

ClickFunnels also offers a 30-day money-back guarantee and a 14-day free trial.

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Winner: Kartra.

The winner is Karta, as its $99/month starter plan includes email marketing and automation. With ClickFunnels, you'll need to buy the $297/month plan if you want to use email marketing automation.

14. Support.

Kartra:

Kartra offers a free training program for new users to enable them to become familiar with the software. It also has a live chat option, a ticketing system, and a Facebook group to answer customer questions.

ClickFunnels:

ClickFunnels support includes online tutorials and FAQ pages. There is also a Facebook group where you can get your questions answered.

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Winner: Kartra.

When it comes to customer support, Kartra wins thanks to its fairly comprehensive training and support option.

Who is the winner? Kartra or Clickfunnels?

This in-depth comparison between ClickFunnels and Karta will help you make an informed decision While both ClickFunnels and Karta have great sales funnels, the platform you choose will depend on the needs of your business.

ClickFunnels is a great choice for e-commerce business owners and online entrepreneurs, and Kartra is suitable for coaches, consultants, gym owners, marketers, or people selling information products.

While ClickFunnels and Kartra both offer easy-to-use email marketing tools and features, you can access Karta's email marketing and automation with their starter plan for only $99/month. With ClickFunnels, you'll need to pay $297/plan to use email marketing automation.

When it comes to payment pages, ClickFunnels offers more payment gateways. While ClickFunnels and Karta offer a similar affiliate program, ClickFunnels goes a step further by allowing you to win the car of your dreams.

The features of their membership sites are similar, but ClickFunnels doesn't offer progress tracking and integrated audio and video hosting features like Kartra.

Kartra's customer support is better than ClickFunnels because it offers a free training program for new users. There's also a live chat option to answer any support questions and issues.

Carefully assess all features against your specific business needs to ensure you're choosing the right software.

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Further reading: Want to compare Kartra to another popular online course platform? Check out my comparison article between Kartra and Kajabi.

Additionally, for a more detailed look at this platform, here is my Full review on Kartra.

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