Detailed Full Review of SE Ranking: All you need to know (2024)

What is SE Ranking?

SE Ranking offers a comprehensive cloud-based SEO solution that helps website owners improve their visibility on search engines.

• Foundation : SE Ranking was created in 2013 by Valery Kurilov, with a clear vision of offering SEO software that is accessible to everyone.
• Users : The software has developed to become a reference SEO software in the field of SEO, with more than 500,000 active users around the world.
• Research understanding : SE Ranking makes it possible to understand what Internet users are looking for on the Internet, thus offering valuable information for content production.
• Content creation : The tool highlights the creation of fresh and attractive online content to generate traffic such as articles for better positioning
• Link Opportunities : the SE Ranking Solution helps identify link building opportunities to improve the backlink profile
• Technical improvement : It allows you to optimize technical aspects, such as the performance of your content, for better positioning your articles on search engines.
• Keyword research : this tool offers keyword ideas to serve as a basis for the production of blog articles that are likely to be well positioned in search results.
• Assessment of the difficulty of ranking : SE Ranking assesses how difficult it is to rank for certain search queries against competitors, providing invaluable help in developing your SEO.
• SEO audit : The software allows you to perform an SEO audit of your website to determine the technical adjustments needed to improve your search results.

In conclusion, SE Ranking is an essential cloud tool that offers a complete solution to optimize and improve your visibility on search engines.

SE Ranking Users

Entrepreneurs

• Improve your online visibility and expand your customer base through improved organic traffic.
• Control the marketing factors that impact your ranking against competitors and use the right tools for all your SEO optimization tasks.

SMS

• Centralize your SEO activities for better management and automate your digital routines.
• Improve your SEO with ease thanks to a unified and comprehensive software.

Agencies

• Track the positioning of websites with 100% accuracy and analyze your competitors' marketing optimization strategies
• Detect technical issues and create strong backlink profiles to deliver exceptional results for your customers.

Large Businesses

• Track a huge number of keywords across multiple locations and analyze Google search results for desktop and mobile devices.
• Benefit from a powerful keyword research tool with a database containing billions of keywords.

In conclusion, SE Ranking is a versatile and powerful cloud SEO tool that meets the needs of different customers: entrepreneurs, SMEs, agencies and large companies.

It offers advanced marketing features to optimize customers' SEO strategy and help dominate a market niche over competitors.

Features

1. Searching for keywords

SE Ranking optimizes your keyword strategy, which is essential for boosting customer affiliate marketing.

• Keyword research: Discover new competitive opportunities and keyword suggestions based on your inputs.
• Track keyword positioning: Monitor and adjust your positions to refine your SEO strategy.
• Keyword opportunities: Use this SEO tool to discover less competitive keyword niches.
• Keyword suggestions: Expand your keyword portfolio with relevant suggestions.

Optimize your keyword strategy with SE Ranking to improve your affiliate marketing performance.

2. Backlink Management

SE Ranking provides you with the tools you need to build and maintain a strong backlink profile.

• Backlink checker: Analyze and understand your backlink profile to improve your SEO.
• Backlink monitor: Always be up to date with changes to your backlink profile.
• Backlink competitive analysis: Learn about your competitors' backlink strategies.

Establish a solid backlink strategy with SE Ranking to increase your visibility on the web.

3. Competitive analysis

With SE Ranking, you can precisely understand the SEO strategies of your competitors.

• Competitive Research: Study your competitors' keywords, backlink strategies, and Onpage optimization.
• Position comparison: Compare your position with that of your competitors to adjust your strategy.

Gain an advantage over competitors through a better understanding of your competitors' strategies.

4. Website Audit and OnPage Optimization

SE Ranking helps you ensure a perfect result for search engines.

• Website Audit: Identify and fix SEO issues together that could affect your rankings.
• Onpage SEO Checker: Get Optimization Recommendations for You or Your Team
• Index status checker: Ensure that your pages are properly indexed by search engines.

Ensure better positioning on search engines.

5. Change Monitoring

SE Ranking allows you to be informed of all changes made to your site.

• Page change monitor: Get notified of all content changes, meta tags, word count, links, and overall index status
• Change alerts: Get alerts for significant changes to your site.

Stay up to date with changes for effective management.

6. White Label and Reports

With SE Ranking, offer affiliate marketing services under your own brand and create personalized reports.

• White label: Offer SEO services under your own brand.
• Report Builder: Create custom SEO reports for your customers.
• Customization options: Use your own domain or subdomain for white label SEO, with a custom color scheme.

Offer a unique service to your customers with SE Ranking's white label options and personalized reports.

7. Lead Generation

Maximize your sales opportunities with SE Ranking's lead generator.

• Lead generator: Use a customizable widget to attract and capture lead information.
• Customizable forms: Visitors can fill out the widget form to receive a detailed report on optimizing their page.

Turn your visitors into potential leads with SE Ranking's lead generator.

8. Social Media Analysis

SE Ranking gives you a clear picture of your performance on social networks.

• Social media analysis: Monitor your brand mentions and optimize your publishing times to maximize engagement.
• Scheduling posts: Plan your publications on multiple platforms to maximize your visibility.

Improve your social media presence with accurate insights provided by SE Ranking.

9. Traffic Control

SE Ranking allows you to understand your web traffic in depth.

• Search volume checker: Understand the traffic potential of each keyword to optimize your SEO strategy for the number of words.
• Traffic analysis: Analyze visitor behavior and traffic sources to improve the user experience.
• Traffic source analysis: Find out where your visitors are coming from to refine your marketing strategy.

Use SE Ranking to monitor and optimize your web traffic and increase your conversions.

SE Ranking integrations

Learn about the main SE Ranking integrations that allow you to take full advantage of the software.

• Zapier: Connect to multiple applications and online services for a smooth synchronization of your leads generated by the Lead Generator tool to the service of your choice.
• Bitrix24: Integrate your SE Ranking account with Bitrix24 to automatically transfer all your leads to your CRM.
• SEOtools for Excel: Extract site and keyword statistics, create complex formulas, and analyze them in Excel in just a few seconds.
• Reportz: Easily manage your site's audits and ranking reports, track positions, analyze keyword fluctuations, and automate report generation.
• Google Search Console: Get keyword opportunities and insights to guide your marketing plan

These integrations like Google Analytics offer considerable added value to SE Ranking, allowing you to automate critical processes and access a valuable database from a variety of sources.

Pricing

SE Ranking offers software that offers a flexible range of rates that will suit any budget.

Whether you're a small business, an individual blogger, or a large-scale marketing agency, there's an SE Ranking Plan that fits your needs. Let's take a detailed look at these plans and what they have to offer.

Essential Plan

The Optimum Plan is the most economical SE Ranking option, ideal for individual bloggers or small businesses.

For only $49 per month, you get the following features:

• Tracking up to 250 keywords
• Addition of up to 10 websites
• SEO audit for 25,000 URLs
• Monitoring 5000 backlinks
• Backlink verification for 20 domains/day
• Page checker for 150 URLs

Remember: With SE Ranking, you get a 14-day free trial with no credit card required.

Plus Plan

The Plus Plan is designed for website owners and small businesses that need more advanced SEO features.

At $109 per month, this plan includes white label SEO reports.

Features include:

• Add unlimited websites
• Audit for 150,000 URLs
• Monitoring 25,000 backlinks
• Backlink verification for 100 domains/day
• Page checker for 450 URLs
• Monitoring up to 100 URLs for changes
• Extension of the SEO/PPC base: 10,000
• Access to reports

Enterprise Plan

The Enterprise Plan is designed for agencies and offers more sophisticated features, including API access.

At $239 per month, this plan includes:

• Add unlimited websites
• Audit for 250,000 URLs
• Monitoring 75,000 backlinks
• Backlink verification for 300 domains/day
• Page checker for 750 pages
• Monitoring up to 250 URLs for changes
• Extension of the SEO/PPC base: 25,000
• Access to reports and the API

A bonus: If you choose annual payment, you get a 20% discount on all plans.

A credit card is not required at SE Ranking.

With the Optimum Plan, you can add up to 3 websites, track up to 250 keyword rankings, and perform a website audit for 1000 URLs.

So what are you waiting for?

Get on the road to better SEO today with SE Ranking.

Customer Support

SE Ranking customer support is designed to offer comprehensive support to users of all levels, from beginners to SEO experts.

With various resources available, you can make the most of the SE Ranking platform to optimize your SEO efforts.

Start-up

• Dedicated starter section for beginners.
• Valuable information for the effective use of SE Ranking.

Knowledgebase

• A comprehensive knowledge base on all SEO tools and features.
• Get detailed information on rank tracking, auditing, and more.

Frequently asked questions

• Answers to frequently asked questions about each feature.
• Great starting point for solving specific problems.

Video Tutorials

• Video tutorial series covering a variety of topics
• Learn how to use the platform, track keyword rankings, spy on your competitors, and conduct audits.

With SE Ranking customer support, you get assistance at every stage of your SEO journey. Their commitment to your success is reflected in the resources and tools available to you.

Security and Privacy

Security and privacy are major concerns in today's digital world, and SE Ranking places great importance on protecting the data of its users.

With robust security measures and strict privacy policies, SE Ranking ensures that your data is safe and used consistently.

Security

At SE Ranking, data security is a top priority.

The information you provide at SE Ranking is protected by advanced encryption technologies to ensure that it does not fall into the wrong hands.

SE Ranking uses secure centers to store your information, and these centers are monitored 24/7 to prevent suspicious activity.

• SSL Encryption: All data sent between you and SE Ranking is encrypted using SSL technology, the same technology that banks use to protect your financial information.
• Secured Centers: SE Ranking data is stored in high-security centers that are constantly monitored to prevent malicious activity.

Confidentiality

SE Ranking is committed to respecting your privacy. They have a strict privacy policy that states that they will not sell, share, or trade your personal information with third parties without your consent.

• Strict privacy policy: SE Ranking has a privacy policy that clearly explains how they collect, use, and protect your information. They agree not to share your information without your consent.
• GDPR compliance: SE Ranking complies with the General Data Protection Regulation (GDPR), ensuring that your data is processed transparently and securely.

With SE Ranking, you can be sure that you are protected and used reliably.

You can use their services with confidence knowing that your information is safe.

Alternatives to SE Ranking

SE Ranking Is an SEO tool sought after for its diverse functionalities and its effectiveness. However, there are several solid alternatives on the market that are worth a look. Let's see these programs:

1. Semrush

Semrush is one of the alternatives to SE Ranking, it is a complete software that offers a multitude of SEO tools.

Features

• Provides access to more than 45 SEO tools database
• Provides a backlink and site audit function
• Offers the largest number of keywords
• Track the rankings on a daily basis
• On-page SEO analysis
• Allows you to explore the traffic and engagement of visitors to a site

Pricing

1. Pro plan: $119.95/month
2. Guru Plan: $229.95/month
3. Business plan: $449.95/month

In summary, Semrush is a robust choice for those looking for a full range of SEO tools in one place.

2. Serpstat

Serpstat is a great summary choice for users who are looking for an affordable but effective SEO tool.

Features

• Monitoring domain position changes
• Grouping keywords and identifying media content opportunities
• Analysis of competitors' SEO tactics
• Identifying the best backlink sources
• Error checking with its SEO site audit tool

Pricing

• Lite plan: $55 per month
• Standard Plan: $119 per month
• Advanced Plan: $239 per month
• Enterprise plan: $399 per month

In conclusion, Serpstat is a great alternative to SE Ranking for those on a tight budget.

3. SpyFu

SpyFu is ideal for users who are looking for accurate competitive information.

Features

• In-depth competition research
• Unlimited search results for SEO and PPC
• Monitors your paid and SEO rankings on Google, Bing, and Yahoo

Pricing

• Basic plan: $33 per month
• Professional Plan: $58 per month
• Team plan: $199 per month

To conclude, SpyFU is a must-have option for those looking to closely monitor their competitors.

Step-by-Step Guide to Getting Started with SE Ranking

SE Ranking is an all-in-one SEO tool that provides a wide range of features. To help you get started, here's a step-by-step guide to using SE Ranking.

1. Registration and login

The first step is to create an SE Ranking account and log in. You will be welcomed by an intuitive dashboard that provides access to all features.

2. Adding your site

• On the dashboard, look for the option to add your website.
• Enter your site URL and title, adjust the search range, and choose the status of your project (active or paused).
• You can also schedule weekly reports to be sent at this stage.

3. Adding and grouping keywords

• The next step will allow you to add and group the keywords you want to track for your website.
• You also have the option to connect to Google Analytics for additional search and traffic.

4. Search engine selection

• Choose the search engines where you want to track your keyword rankings. SE Ranking allows you to choose between Google, Google Mobile, Yahoo, Yandex, Yandex Mobile, Bing, and YouTube.
• You can also specify a country and a city for localized monitoring of the performance of your keywords.
• At this stage, you can also change the interface language to match the local language.

5. Tracking your keywords

• Once your websites and keywords have been added to the SE Ranking database, you can now track your keyword rankings.
• All you have to do is visualize them on the dashboard and click on the rankings button.
• You can also group keywords together for more effective follow-up.

6. Analysis of your site

• SE Ranking is a software that offers a function that allows you to review and analyze your site, assess its overall performance, and determine the best actions to take to improve your site.

7. Generating reports

• Once you've reviewed your site, you can generate and send a report to your customers.
• You can schedule these reports to be sent at regular intervals and available in.pdf, .html, or.xls format.

With these steps, you should be able to start using SE Ranking software effectively.

The tool offers a multitude of features that can help improve your site's SEO, and with this guide, you should be able to navigate and use SE Ranking more effectively.

FAQs

What is a white label SE ranking account?

The white label feature of the SE Ranking software allows you to use your own domain for SEO without having to provide a single link to SE Ranking.

You can also use a custom domain, logo, branding, and more.

In other words, the software's white label SEO feature helps you provide SEO services under your brand name.

Which is better between SE Ranking and Semrush?

Both SE Ranking and Semrush are great SEO tools that are used by a ton of people around the world.

The Semrush software is more expensive than SE Ranking (as Semrush costs around $120/month while SE Ranking starts at $31/month). But Semrush offers over 45 SEO tools. So it depends on the SEO of your site and your budget.

Is SE Ranking a good SEO tool for ranking keywords?

Yes, the SE Ranking software is mostly used for keyword tracking.

You'll get daily keyword updates using their software and it gives you ranking tracking details.

Can I personalize my SE Ranking account?

Yes! As long as you're using a plan that includes white label features, you can customize your account colors, logo, header, and footer.

You can also completely customize your reports in SE Ranking, so your customers will only see what you want them to see.

Does SE Ranking have an API?

Yes, but only on the Enterprise Plan. The business plan starts at $112/month and gives you access to all features, including the API.

Can I upgrade my subscription whenever I want?

Yes, you can easily upgrade your subscription at any time from your account.

Simply click “Subscription” in your user settings and then click “Upgrade Account,” where you can choose which plan you want to upgrade to. The additional amount you need to pay will be automatically generated, and you'll see your new price on the checkout page.

Final Verdict

SE Ranking is a fantastic cloud SEO tool that provides you with all the essentials you need to succeed in your SEO job.

Its link building and site audit tools are exceptional advantages for me in these types of software - the former provides an incredible amount of easily digestible database and the latter provides a super easy checklist of methods to improve your technical and on-page SEO.

What are the main disadvantages of its software? Well, the software only provides data for Google and Yandex and is only divided by country, the software does not show data from a site globally.

It's also disappointing that SERP results don't provide information about backlinks, as this is a critical daily factor.